A Tainted Brand Is Contagious

As FTX collapsed, exposing the shady underbelly of the cryptocurrency and NFT industries along with it with it, hard branding lessons are being learned. Nowhere are those lessons felt more profoundly than here, in the city that hitched a good portion of its reputation to crypto. Take this recent OpEd piece by The M Network CEO, Thom Mozloom, for the Miami Herald as a warning: Your organization’s brand is impacted by those with whom it associates just as much as it is by your own actions. Another way to put this, “birds of a feather flock together.”

Here’s the link to the Miami Herald OpEd

Here’s the same OpEd as picked up on AOL

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The M Network Team

The M Network is a team. On most days we like being around each other. As a matter of corporate doctrine, we do things we enjoy and work for people that we like and respect. The thing we thrive off is the doing of excellent and innovative things and we strive for the opportunities to make an impact in our world. At our core, M Network is a branding and marketing agency. We help corporations and organizations identify their target audiences. We create messages that are compelling to those target audiences. And then deliver those messages through whatever means are most effective.
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